Isabelle Caro before anorexia, beautiful  young Lady

Isabelle Caro was a severe case of  Anorexia Nervosa 

Controversial advertising campaign "No Anorexia"



Isabelle Caro was a French model and actress from Marseille, France,

who became well known after appearing in a controversial advertising campaign "No Anorexia"


Miss Caro was featured in an ad campaign by Italian photographer Oliviero Toscani in 2007

 for an Italian fashion house. Under the headline "No Anorexia.

All "images" across newspapers and billboards showed Miss Caro naked, vertebrae and facial bones protruding.

Miss Caro had severe anorexia nervosa from the age of 13.

Her anorexia was caused by what she called a "troubled childhood".I had a very complicated childhood,

very difficult, very painful. My mother's big phobia was that I would grow. She spent her time measuring my height. She wouldn't let me go outside because she'd heard that fresh air makes children grow,

and that's why I was kept at home. It was completely traumatic.

When she appeared on CBS's The Insider, it was revealed that at the worst of her eating disorder,

she weighed only 25 kilograms (55 lb; 3 st 13 lb) at a height of 1.65 meters (5 ft 5 in);

while at the time of filming her weight was 33 kilograms (73 lb; 5 st 3 lb).

She appeared on Channel 4's Supersize vs Superskinny which aired on 11 March 2008 in the UK,

in which she spoke to journalist Anna Richardson about her anorexia.

Miss Caro was hospitalized for the first time when she was 20. At her worst (in terms of weight), in 2006,

she slipped into a coma, weighing just 25 kg (55 lb). The doctor said she would not survive the coma but she did.

Miss Caro was also interviewed in the second episode of the TV documentary series, 

The Price of Beauty, in which Mrs. Jessica Simpson and her two best friends, Ken Pavés and CaCee Cobb,

traveled the world to explore the meaning of true beauty. Mrs. Simpson investigated the problem of how some female fashion models have become obsessed with being skinny.

Miss Caro talked about how she became anorexic and warned other girls about anorexia.

Mrs. Simpson was moved to say "What you are doing right now makes you more beautiful and I hope women all over the world hear about the story and it is important to know that how skinny you do not make you beautiful."

It aired on 22 March 2010 in the USA and on 21 August in Japan.

Miss Caro also appeared on National Geographic Channel's Taboo: Beauty.

The show was filmed two months prior to her death.

Miss Caro died on 17 November 2010 in France,

after spending about two weeks in hospital with acute respiratory disease.

The cause of her death is unknown, although it was probably as a result of immunodeficiency due to anorexia.

Miss Caro's acting instructor, Daniele Dubreuil-Prevot, told the Associated Press news agency that Miss Caro

had died "after returning to France" from a job in Tokyo, and that "she had been sick for a very long time"

(in reference to her anorexia).

Her family only reported Miss Caro's death to the media a month afterward, on 29 December 2010.

Miss Caro died in Paris and is buried in the Cimetière du Montparnasse.

On 18 January 2011, it was reported that Miss Caro's mother, Marie, had killed herself during the previous week.

CBS Interview  


Book available 

The little girl who didn't want to get fat 


A tearful Mrs Jessica Simpson interviewed Miss Caro 


How did the anorexia start? According to the show, during her modeling career, a fashion designer told her that she had to lose weight. She ended up at 55lbs. At one point, a doctor felt Isabelle had no hope of surviving.

She is still shockingly thin and appears to be working through recovery. Thankfully, she did survive.

"Did anyone want to help you they asked?" Unfortunately, no one reached out to help Isabelle or worried about her frighteningly thin frame. The story shows the altered perception of health and beauty in the fashion industry. The fact that anyone would feel such pressure to feel skinny brought Jessica to tears. She herself has been told that she is "fat" repeatedly in the media.

There is likely so much more to Isabelle's story. Anorexia is such a complex disease that is caused by biological, social and psychological factors. For someone who is vulnerable to the disease, being in the fashion world would be a significant trigger and a deadly environment. Not everyone who feels pressure to be thin develops anorexia.

For more information on anorexia and eating disorders:

   Remember:    Isabelle Caro   (09/13/1982 – 11/ 17 2010)